Close better deals
with precision leads

Heron AI finds the patterns in your best deals
and delivers leads worth your time.

Heron Lead Curation

Your pipeline is drowning in noise.

Sales leaders know the pain: too many tools, too much outreach, too few results.

  • Decision-makers are swamped with cold emails and LinkedIn requests.
  • Sales people spend hours chasing accounts that will never close.
  • CRMs fill up with thousands of names but no clear priorities.
  • Forecasts stall because your team is running after the wrong patterns.

The result? Wasted time, frustrated teams, and a pipeline that looks busy but delivers little.

From hidden patterns to precision pipelines

Shift your focus from volume to value

Analyze your best deals

We uncover the customer Dna of your top accounts and biggest deals.

Spot hidden buying signals

AI detects which prospects in a specific market share those winning traits.

Specify to your strategy

Make every future lead fit into your commercial playbook by narrowing down.

Build a precision shortlist

A curated list of accounts with high potential to close.

Take action with confidence

Reach out directly to your prospects, backed by clear rationale and context.

Spend more time in meetings that matter.

Heron transforms B2B sales from guesswork to certainty.

  • Higher close rates → focus on the 5% that generates 80% of revenue.

  • Time reclaimed → free up 10+ hours a week per salesperson
  • Prestige pipeline → win clients that elevate your brand.
  • Market expansion → clarity on who buys first in new territories.

Relevant signals. At the right moment. For the right lead.

Built for elite B2B sales teams.

Heron is designed for sales leaders in high-ticket markets, where precision matters more than volume.

Founders, CROs, and VPs of Sales

leading high-ticket teams in enterprise and mid-market B2B.

Companies with long, complex deal cycles

where every misstep is costly and every lead must count.

Sales organizations drowning in tools and dashboards

but missing the one thing that matters: clarity.

Backed by Belgium’s leading innovation ecosystem.

We combine startup agility with the strength of Europe’s top innovation programs.

Ready to step into
meetings that matter?

Limited pilot programs now open
for a number of select sales teams.